The Project

This is a short advertising video we did at the agency to promote the digital company Cooee who offers freelancers to help other agencies in needs. I was in charge of creating the video as well as the social media advertising.

Introducing The Slacker

The slacker is a common species native to the workplace environment. They’re collectively known for never pulling their weight. For dodging responsibility like a speeding bullet. If you need them, they’re never there. Sounds familiar? Here’s a handy guide to identifying them.

The Social Media Ads

The video came along with many social media posts, each representing a different slacker.

Credits
Concept & Direction
Frontera Group

Client
Cooee